Customer Testimonials
The service and staff at BMW of San Francisco are wonderful. They are friendly, knowledgeable and provided exceptional care for my car.
I've been a customer for over 20 years spanning over 5 different BMW's. I won't go anywhere else. My service advisor is friendly and a great communicator (Austin). Entire Service team is prompt and transparent. Even after moving out of SF, I still go here for all my service.
Wonderful experience with the entire trip from booking an appointment to getting my car serviced and backed as new. Amazing rental options as well. Would come back again.
Prompt, polite + informed. I appreciate the Lyft transport + washing the car
The morning I was in for service all the check in people were very friendly and when the car was ready there was great follow up. I don't remember names but everyone was friendly.
Austin was very helpful with the evaporator core issue. He handled everything in a professional way and made sure the details were clear without making the process frustrating. I appreciated how he kept the communication simple and made sure things moved along smoothly. The service felt organized, honest, and easy to follow from start to finish.
Easy to do business at this dealership. No oversell as such, like the easy buying experience. Sales Person was very friendly and informative, will recommend this dealership for your BMW.
I bought my dream car with BMW Dealer! Agents very friendly and professionals , Smooth purchase, quick and easy paperwork, very satisfied with transition
This relic of a building houses German modernity; it faces a city street which might as well be a highway. Its signs announce a name, but the poise of this brutalist structure is one of a stranded, forlorn man trying to hail cabs gliding by. One pays attention to this Klondike from the bus stand opposite. The area is entirely industrial, devoid of much humanity, until you notice the pho restaurant with the circular signage.
The sign is a graphic image of a gorgeous young woman, the sort of face one expects to find on an old-fashioned seal stamped on ... Read More 
Google - Jun 7, 2026
Great service, top notch, for sure! and the best service advisors anywhere
Daniel was very good, great customer service
BMW of San Francisco always provides top notch customer service. I received timely communication on the status of my car.
John Santos is the best customer service person I’ve ever worked with.
detailed, precises and fast service always!
Easy to get appointments, video of tire check always helpful
Alex was great. Knowledgeable, patient, friendly. Highly recommend.
Great service as always! Daniel was exceptionally great and welcoming while assisting me though recall service on my car!!
Very efficient service from drop off to loaner car to pickup. Kudos to John, serv mgr, Lucas , asst serv mgr and loaner serv rep.
Best services ever and no pressure for service
Chris Kuehn, my service advisor for many years now, handled my trunk issue on my 128 Special Limited Edition 2 door sedan, and did a terrific job as usual, he is the Best! He knows my car so well and is always so knowledgable , polite, kind, thorough and helpful down to every detail.
Recently picked up my 2027 M3 from here. Had the pleasure of working with Michael Tow. He was absolutely great with his communication and him being a car enthusiast was a plus too. Would 100% recommend him for business here.
Excellent sales team found exactly what I wanted. Red is an excellent salesman.
Friendly staff and good customer service! Thanks!
Lawerence was absolutely fabulous, extremely kind, communicative and fulfilled every need flawlessly
Just purchased an I4 from them, these guys are goats that is all
My recent experience at BMW was a great one. Nick D. made it an easy, informative, and pleasant process. I ended up with a car that I love, I would recommend BMWSF to anyone who is starting a new or preowned car search!
Great experience buying a car out of state with Alex P. He guided me through the process and made the whole deal smooth and easy. Communication was also good and responsive. Would buy again from this dealer!
They are always so accommodating even in an emergency or last minute. Lawrence and Will (concierge) are the “best!” And I got a CSAA discount which I was not aware of!
Vincent and team are the best. Efficient and generous with their time.
Daniel took care of me, was super nice & professional. I had a recall on my car, it was easy to make the appointment & was taken care of quickly
they are very helpful
Grew
Always an amazing experience with my regular Service Advisor John Santos - These guys set the standard for proper customer service you would expect at a luxury auto house like BMW.
Great service team. Austin S. is amazing! Very helpful and knowledge. He always works with me to time my services to fit my life and hectic schedule.
The staff at SF BMW provide an impeccable guest service. Vincent is very attentive, maintains consistent updates and very knowledgable of my vehicle. I genuinely appreciate the quality of service and highly recommend this dealership.
I had the service scheduled with John Santos at BMW of San Francisco. John was very nice and helpful, the process and communication were very smooth and efficient. Excellent services!
Daniel White provided excellent car service. His estimate was clear and detailed, and he took the time to explain everything so there were no surprises. He’s very detail-oriented and kept great communication throughout the process. The service was smooth, professional, and efficient—highly recommend him.
We worked with Alex P for the lease on X1, and he has been an incredible person to work with. He took really good care of our preferences right before we started exploring our options, always recommended features that we actually needed and would use, and kept things extremely transparent. The prices are competitive with other dealerships across the Bay Area and the team is easy to work with. Love my car, and don’t regret the decision! ❤️
Good service for tire replacement. Took it in with a flat, the price seemed nominal for a dealership. Explained what happened. I would recommend them.
Great job
Great service they was very helpful.
John Santos and the service team are great - very communicative, professional, and up front about everything, he's been helping me with my E90 M3 for the better part of a year and a half now and I trust him to give me the facts. Highly recommend John and team.
I always get the best service from Lucas!
BMW of SF is a very professional and competent Service Center. All interactions with BMW of SF exceeded my expectations.
Nyomi made buying my first BMW incredibly easy. From the start, she was straightforward, patient, and genuinely helpful; there was absolutely no pressure or games. She took me on a great test drive that sold me on the car, then worked with me to make the deal happen. I walked out with my dream car and zero regrets. If you're shopping at this dealership, ask for Nyomi!
The service agent corrected an overprice - for which I am grateful
Came in here to check a BMW 330i and Vanko Zhang helped me very patiently to show around all the cars available. She helped me with all the buying process thoroughly.
I had to bring my BMW 330i for a starter recall. BMW of SF was very diligent in reaching out to me, my service rep got me checked-in and processed quickly, and the car was available early in the afternoon, earlier than promised. They washed my car, and it reminded me of the 5-Star, white glove service that this service department has. Excellent service...
Place is clean and people are friendly
Amazing service!!!
The service manager was excellent. My only issue is that the prices are so high for regular maintenance and certainly for when there’s an issue.
Seamless and everyone was highly professional and courteous
Couldn't have had an easier experience returning my lease and getting a new car, all thanks to Alex P. He was so helpful and easy to work with.
I had an excellent experience at BMW of San Francisco from start to finish. The entire team was professional, welcoming, and genuinely focused on making the process smooth and enjoyable.
A special thank you to Jim, the General Manager, who truly stood out. He was incredibly friendly, approachable, and took the time to ensure everything was handled perfectly. It’s rare to see that level of care and leadership, and it really made a difference in my experience.
The dealership itself has a great atmosphere, and you can tell they value their customers. I never felt pressured at any point—... Read More 
Google - Apr 14, 2026
Excellent customer service
Huge shout out to bmw of sf for being the best bmw dealer in nor cal, we drove hour + each way to go to sf for our new bmw, it was definitely worth the drive. Our car of choice was waitin out front for us
We were greeted by our sales person Thomas, he showed us similar cars to the one we picked out over text with him to make sure we loved what we got. All the numbers lined up perfect with all the information that was provided by Thomas as well.
I also attempted to reach out to 4... Read More 
Google - Apr 13, 2026
It was overall very good experience Finance person tried to sell extended warranty and prepaid maintenance very hard, almost scaring us to point that made me feel I picked a wrong car that’s faulty and need regular repair
Very friendly and helpful staff. They have always met or beat their time commitments.
Made my purchase almost completely online. Was at the dealer for a little over 2 hours which is the quickest I ever purchased a vehicle.
Really appreciative of the professionalism and high quality of this dealership's service operations. The times I've taken in my car for routine work, they've always gone above and beyond. It's uncommon, so I thought I'd take a moment to highlight their good work.
really smooth service experience! Marcelo👌🏽